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Your safety comes first. That's why we work hard to make our technologies second to none. By adopting a holistic approach to safety, we strive to make our vehicles safe not just for the driver, but for all road users.

Toyota's ultimate goal

Completely eliminate traffic casualties



Toyota's development philosophy

Promote an Integrated Initiative, pursue "real-world safety" through learnings from
accidents and incorporate that knowledge into vehicle development


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Toyota's integrated
safety management concept

By linking innovative safety technology system equipped on vehicles in the 5 stages of driving, Toyota
aims to develop safe vehicles to realize the goal of a society with no traffic accident casualties.


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